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applied business philosophy

inspirational credo

what motivates us to do business
credo

why is so important to lead business
management

when it comes to be roughly creative
team

who needs a challenge in business
clientele

where our expertise helps
departments

how projects grow on solid ground
resources

for every question an answer
useful contacts

What motivates us to do business.

There are currently two ways of doing business. The hard way, when the marketer forces the consumer to buy, by means of radical strategies, furious messages and heavy media presence.

There is the soft way, when the marketer awaits the consumer to buy, being rather timid in communication and publicly unaware. Hard vs. soft. Which suits you best.

We still have found and thus recommend a yet another way of doing business. The guerilla way.
Make the consumer want to buy.™

 
©2006 Wantad Argument